About Julien Demers

Communications Industry Content Manager - Public Relations major- Class of 2015
Julien is from a small town outside Quebec City, Canada, and somehow found his way to Lubbock, TX. He enjoys sports and technology, and hopes of working in the sports communications/marketing field in the Pacific Northwest.

Five Halloween Videos You Need To See

Halloween is just around the corner, and The Hub@TTU wants to make sure you’re in the spirit for all the festivities, costumes, and candy eating. With that being said, here are five videos you must see before October 31, if you haven’t already. 1. “Despicable Me” Minion Kid Although this is a short video, watching […]

A Chat With Robert Giovannetti: Managing Director Of Public Media At Texas Tech University

Robert Giovannetti is the managing director of public media in the Texas Tech University System, which includes Angelo State University. He was formerly the associate vice chancellor for communications and marketing in the Texas Tech University System. He co-hosted a popular sports radio show for a number of years, and he is the play-by-play announcer […]

Chatting with Alumni: Anna Schumann

In “Chatting with Alumni,” I will sit down (at my computer desk) and email alumni of the Texas Tech University College of Media and Communication and catch up about life after graduation and their memories of Texas Tech. This week, I got in touch with Anna Schumann. She is an editor at SmartBrief, a data-driven […]

Chatting with Alumni: Halie Hartman

In “Chatting with Alumni,” I will sit down (at my computer desk) and email alumni of the College of Media and Communication and catch up about life after graduation and their memories of Texas Tech. This week, I got in touch with Halie Hartman, a marketing communications consultant for a Houston-based marketing and design firm, HexaGroup. Hartman […]

An Introduction to Search Engine Optimization (SEO): Part 2- On-Page SEO

Welcome to the second part of the SEO series at The Hub@TTU. If you haven’t already, check out the first part of the series to gain a better understanding of what search engine optimization is. In the first part of this series, we learned about how search engines operate and the specifics they look for […]

What’s That App?: Mark Cuban’s Cyber Dust

Internet security and privacy are two hot topics in the industry. As social media gained popularity and relevance, revelations came out highlighting ways users’ information was stored and used. A high point was reached last summer when whistleblower Edward Snowden tipped off the world with information regarding the National Security Agency’s (NSA) surveillance activities. The […]

Bullet Advertising: Texas Tech’s Award-Winning Ad Team

Room 151 in the College of Media and Communication appears unassuming at first, blending in well with the other similar rooms in the building. However, what goes on in that room from September to April of each school year is far from mundane and boring. Meet the Texas Tech Ad Team, officially named Bullet Advertising. […]

An Introduction to Search Engine Optimization (SEO): Part 1- What is SEO?

Search Engine Optimization, or SEO for short, is an evolving series of techniques to make a website, image, video, etc. appear on the first page of search engine results, depending on the keywords used. Is that the official definition? No, but in principle, that’s the ultimate goal for marketers, web designers, public relations practitioners and […]

What To Expect From Media Industry At The Hub

Welcome back to school, Red Raiders! With classes finally underway and the summer break long gone (or so it feels like), Texas Tech University is prepping for a historic semester with record student attendance and interest in the university. To all of the new freshmen and returning students, welcome to Texas Tech. During this school […]