Story: Stephanie Gilder, Sarah Johnston and Madison Tate As part of Professor Alan Abitbol’s Online & Digital PR class May 1, 2014 Many businesses, including Whole Foods and Kate Spade, are turning to social media to increase profits and brand recognition. The use of social media by businesses enables them to further their reach and […]
More Followers More Money
Social Media Impact on Malaysia Airlines Flight 370
Story: Guadalupe Mata and Rebecca Beach As part of Alan Abitbol’s Online & Digital PR class April 24, 2014 For weeks, one single story dominated almost all international headlines. On March 8, an airliner carrying 239 people departed from Kuala Lumpur International Airport to Beijing. Unfortunately, Malaysia Airlines Flight 370 never reached its destination. Instead […]
What’s Trending? Tips on Effective Social Media Use
This week on What’s Trending?: Dylan George and Noelle Vela from the Online & Digital PR class are giving tips on effective social media use. See what they had to say here: To receive news and updates, follow us on Twitter: @TTU_Outpost and like us on Facebook: facebook.com/outpostlab
What’s Trending? Texas Tech Athletics
This week on What’s Trending?: Courtney Bier and Elizabeth Lanham from the Online & Digital PR class discuss Tech Athletics and social media. See what they had to say here: To receive news and updates, follow us on Twitter: @TTU_Outpost and like us on Facebook Facebook.com/outpostlab
What’s Trending? Twitter & YouTube Ban in Turkey
This week on What’s Trending?: Content Manager Katelynne Newman and Social Media Lab Manager Kristin Wyllys discuss the ban on Twitter and YouTube in Turkey. See what they had to say here: To receive news and updates, follow us on Twitter: @TTU_Outpost and like us on Facebook: facebook.com/outpostlab
What’s Trending? Twitter and TV
This week on What’s Trending?: Content Managers Katelynne Newman and Sarah Harlan discuss how television shows are utilizing social media now more than ever to connect with their audiences. See what they had to say here: To receive news and updates, follow us on Twitter: @TTU_Outpost and like us on Facebook: facebook.com/outpostlab
What’s Trending? WhatsApp & Paper
This week on What’s Trending?: Assistant Social Media Lab Manager Katherine McBee and Content Manager Katelynne Newman talk about the two new apps Facebook purchased: WhatsApp and Paper. Learn more about the apps here: To receive news and updates, follow us on Twitter: @TTU_Outpost and like us on Facebook: facebook.com/outpostlab
What’s Trending? Crisis Communication
This week on What’s Trending?: Content Managers Katelynne Newman and Sarah Harlan spoke with Texas Tech University’s Coordinator of Digital Engagement Allison Matherly about social media and crisis communication. ) To receive news and updates, follow us on Twitter: @TTU_Outpost and like us on Facebook: facebook.com/outpostlab
What’s Trending? Student Government Association
This week on What’s Trending?: Assistant Social Media Lab Manager Katherine McBee and Content Manager Katelynne Newman spoke with Assistant Professor Autumn Shafer, Ph.D., about politics and social media. To receive news and updates, follow us on Twitter: @TTU_Outpost and like us on Facebook: The Outpost Social Media Lab
What’s Trending? Google Glass
This week on What’s Trending?: Content Manager Katelynne Newman and Production Manager Hannah Westbrook provided an inside look at the College of Media & Communication’s Google Glass. To learn more about Google Glass, we sat down with the College of Media & Communication Web Design Specialist, Andrew Byrne, and the Director of the Center for […]