SarahBelle’s and STOCK: Lubbock’s Newest Boutiques

For us students, new shopping options are a rare commodity in the greater Lubbock area. While the South Plains Mall and Lubbock boutiques can usually satisfy shopping needs, it’s always nice to branch out a little. This past summer, SarahBelle’s and STOCK opened up within walking distance to campus. Both stores are ideal for the […]

Fashion Technology Company In Dallas Changes The Instagram Game

We all do it. We do it before we go to bed; we do it when we wake up in the morning; we do it while eating dinner. We do it while walking in between classes; we sometimes do it and don’t even notice we are doing it; we Instagram. Instagram is one of the […]

Starstruck by Kendra Scott

There are four words that you can say to any girl that will make her jump higher than a kangaroo: new Kendra Scott collection. Kendra Scott gave consumers a sneak peak of its newest collection, the Starstruck collection, on Sunday, October 12, via Pinterest. The collection officially became available early Wednesday morning. Why do girls go […]

The 7 Fashion Essentials You Need for Fall

Happy fall, y’all! It is that time of the year again — the time of pumpkin spice lattes (and pumpkin spice everything else), dates with your boyfriend (or whoever) at the corn maze, scary movie night seshs with your gal pals and the best fashion season of all. There is a pro and con to […]

Getting Ready for a Star-Spangled Night

With the Fourth of July rapidly approaching, you might be wondering what to wear, what to do, and, my personal favorite question, what to eat? Shara Konechney is the owner of Piper, a clothing boutique on Slide, and she said red, white and blue apparel has flown off of her shelves. “Red, white and blue […]

10 Reasons Why Lubbock Isn’t Boring

In a recent article posted by movoto.com, a real estate website, Lubbock was ranked the most boring place to live in America. Only cities with populations greater than 100,000 were ranked, and cities such as Plano, Texas, and Laredo, Texas, were deemed more interesting. Now, I was born and raised right here and I can […]

Local Fashion Trends are Blooming This Summer

“Florals are everywhere: rompers, maxi’s, shorts, and tops. We love them and have plenty to go around.” When you walk into TC Ellis, a local clothing boutique on Broadway, you see a sign that says “Summer is Here.” With temperatures rising and students back for summer school, summer fashion trends are on the rise for […]

Designer of the Week: Brandford Kudowor

 Suc-cess: the fact of getting or achieving wealth, respect or fame. If this is what the world considers success, Merriam Webster might want to rethink its definition.  When Brandford Kudowor considers what success means, it’s more about the journey rather than the destination. If that’s the case, Kudowor is overly qualified in the success category. Not only […]

ADM Seniors Present Their Final Looks

Last Saturday the Apparel Design and Manufacturing seniors presented their completed garments at the annual TECHtyle Fashion Show in the Allen Theatre in the Student Union Building. Nineteen seniors presented their final collections to the public, and it was one fashionable event. Lawrence Sierra and I spent the day with the designers and models to get an […]

Apparel Design Students Showcase Work

With so much stress circulating in the sewing lab, you could cut the tension with a knife. “Things are pretty hectic right now,” said an anxious senior designer, Hanna Clegg. “There is so much going on, it’s like the deadlines of all deadlines. We need to get all of our final looks prepared and time […]