Dress For Winter Via The Exchange

Are you having trouble deciding what to wear during this cold winter months? Have no fear, The Exchange is here! I met with owner Kristen Miranda to talk about how to stay warm and look cute all within a budget. If you’re looking for top-notch brands at a decent price then you’ve come to the […]

Establishing Brand Loyalty through Social Media

Story: Trevor Bell In its most basic form, brand loyalty can be simply defined as when consumers use a particular product regularly, despite competitors’ attempts to earn their business. Social media use can be simply defined as when an individual has a social media profile – whether it is Facebook, Twitter, Instagram, Vine, etc. – […]