Inside Peek: Ad Team, Seventeenth Meeting

The meeting are starting to get longer and the stress levels are peaking. It’s beginning to become a rough time during our meetings with final drafts for the book coming up on Sunday. We still have a lot to do until then. The first announcement before the meeting began was tryouts for presentation team. Bichard […]

Inside Peek: Ad Team, Sixteenth Meeting

We started off our meeting with great news! The Lubbock Advertising Federation is helping sponsor our trip and gave us a hefty check. Luckily, we have almost everything paid for. The Ad Team will be hosting a give back night at Chili’s on University all day on February 24th to make the rest of the […]

What’s Trending? Super Bowl

This week on What’s Trending?: Assistant Social Media Lab Manager Katherine McBee and Content Manager Katelynne Newman talk about the impact social media had on the Super Bowl this year. To follow up, we sat down with Texas Tech Athletic Department Assistant Manager for Promotions and Fan Engagement Eric Ward to get his opinion on […]

The Reporter From North Of The Border

Lindsey Blumell has pictures of several American icons in her office on the seventh floor. She has posters of Martin Luther King Jr., the quintessential “War’s End Kiss” of the sailor and nurse kissing in Times Square at the end of World War II, and even an Elvis Presley calendar. One would never guess Blumell […]

Research Round Up, Feb. 13

Do you need some extra credit for one of your classes? Many College of Media and Communication classes offer extra credit through Sona System research participation. There are many credit opportunities available right now to help you get to an A! One study being conducted right now will grant you two credits, which would help […]

Inside Peek: Ad Team, Fifteenth Meeting

Between our team meetings, we meet with our groups to discuss and work on certain pieces of the campaign. These smaller meeting help each group work on specific details for the big ideas mentioned during our weekly meetings by the whole group. During my group meeting, we specifically work on sponsorships, partnerships, events, promotions, and […]

Environmental Photojournalist Visits Texas Tech

Students in the College of Media and Communication had a different kind of lunch date on Tuesday. Environmental photographer Gary Braasch visited Texas Tech to talk about his photography involving climate change. The event was part of the Brown Bag Lunch series the college hosts throughout the semester. Braasch said he started his career as […]

Inside Peek: Ad Team, Fourteenth Meeting

Before the meeting, I looked at the promotions that Mary Kay had put on previously. They did have a successful “Fall Into Your Beauty” college tour that many students really enjoyed. Mary Kay visited several colleges putting on makeup demonstrations for students, trying out new products, interactions with independent beauty consultants, and giveaways throughout the […]

Inside Peek: Ad Team, Promotions Meeting

Our group is tasked with coming up with events and promotions, media selection, budget, and scheduling. For only seven of us, that is a huge task. We met on a Sunday afternoon to have a few days to come up with our own ideas before getting together as a whole. We discussed previous ideas that […]

Inside Peek: Ad Team, Thirteenth Meeting

Quiz! The team had our first quiz over the case study. Being on the Ad Team, it is important to always know the case study. The case study has all the information that the team needs to know about Mary Kay, their expectations, and more. Although, it is easy to slip away from the case […]