It was nice seeing everyone fully rested after spring break at the relatively short 18th meeting! We began discussing what each team completed during spring break so that everyone is on the same page. During spring break, we were able to finish almost everything we need to be ready for competition. The tactical demo team […]
Inside Peek: Ad Team, Eighteenth Meeting
March 31, 2014 by Olivia Utley
Filed Under: Blogs Tagged With: Ad Team, Advertising, Advertising Team, Bullet, College of Media and Communication, Mary Kay
Inside Peek: Ad Team, Spring Break
March 27, 2014 by Olivia Utley
Spring Break! It’s a kind of an irrelevant term for Ad Team members since we have to work through through week to get everything finished, or close to it. During the hectic week, we worked on: Finishing the book, including copy and edits Designing and layout of the book Working on the first draft of […]
Filed Under: Blogs Tagged With: Ad Team, Advertising, Advertising Team, Bullet, College of Media and Communication, Mary Kay
The Advertising And Beard Aficionado
February 26, 2014 by Sarah Self-Walbrick
Matt Bush’s resume describes him as a beard cultivator, improv chef, and Nike aficionado. Despite these ambitious claims, they are not even the most impressive parts of Bush’s resume. Bush is a 2009 graduate of the advertising program in the College of Media and Communication. While at Texas Tech, Bush was involved with the Advertising […]
Filed Under: Campus, Media Industry Tagged With: Advertising, Allstate, Alumni, Bud Light, Campaigns, College of Media and Communication, Corona, Matt Bush, mcdonalds, Panera Bread, Patron, Safeway, Texas Tech
Inside Peek: Ad Team, Seventeenth Meeting
February 20, 2014 by Olivia Utley
The meeting are starting to get longer and the stress levels are peaking. It’s beginning to become a rough time during our meetings with final drafts for the book coming up on Sunday. We still have a lot to do until then. The first announcement before the meeting began was tryouts for presentation team. Bichard […]
Filed Under: Blogs Tagged With: Ad Team, Advertising, Advertising Team, Bullet, College of Media and Communication, Mary Kay
Inside Peek: Ad Team, Sixteenth Meeting
February 19, 2014 by Olivia Utley
We started off our meeting with great news! The Lubbock Advertising Federation is helping sponsor our trip and gave us a hefty check. Luckily, we have almost everything paid for. The Ad Team will be hosting a give back night at Chili’s on University all day on February 24th to make the rest of the […]
Filed Under: Blogs Tagged With: AAF, Ad Team, Advertising, Advertising Team, College of Media and Communication, Mary Kay, Texas Tech
Inside Peek: Ad Team, Fifteenth Meeting
February 13, 2014 by Olivia Utley
Between our team meetings, we meet with our groups to discuss and work on certain pieces of the campaign. These smaller meeting help each group work on specific details for the big ideas mentioned during our weekly meetings by the whole group. During my group meeting, we specifically work on sponsorships, partnerships, events, promotions, and […]
Filed Under: Blogs Tagged With: AAF, Ad Team, Advertising, Advertising Team, College of Media and Communication, Texas Tech
Inside Peek: Ad Team, Fourteenth Meeting
February 5, 2014 by Olivia Utley
Before the meeting, I looked at the promotions that Mary Kay had put on previously. They did have a successful “Fall Into Your Beauty” college tour that many students really enjoyed. Mary Kay visited several colleges putting on makeup demonstrations for students, trying out new products, interactions with independent beauty consultants, and giveaways throughout the […]
Filed Under: Blogs Tagged With: Ad Team, Advertising, Advertising Team, College of Media and Communication, Texas Tech
Students Reactions To Superbowl Commercials
February 3, 2014 by Kaylie Meadows
On the evening of Feb. 2, many Americans gathered around their TVs as they awaited not only the Super Bowl, but the Super Bowl commercials. Zachary McKinney, a junior chemistry major from Lewisville, Texas, said he always looks forward to watching the commercials during the game, but was let down this year. “I thought they […]
Filed Under: Entertainment Tagged With: Advertising, Comedy, Commercials, Football, NFL, Promos, Sentimental, Serious, Unique
Inside Peek: Ad Team, Promotions Meeting
February 3, 2014 by Olivia Utley
Our group is tasked with coming up with events and promotions, media selection, budget, and scheduling. For only seven of us, that is a huge task. We met on a Sunday afternoon to have a few days to come up with our own ideas before getting together as a whole. We discussed previous ideas that […]
Filed Under: Blogs Tagged With: Ad Team, Advertising, Advertising Team, College of Media and Communication, Texas Tech
Inside Peek: Ad Team, Thirteenth Meeting
February 1, 2014 by Olivia Utley
Quiz! The team had our first quiz over the case study. Being on the Ad Team, it is important to always know the case study. The case study has all the information that the team needs to know about Mary Kay, their expectations, and more. Although, it is easy to slip away from the case […]
Filed Under: Blogs Tagged With: Ad Team, Advertising, Advertising Team, College of Media and Communication, Texas Tech
