Annual Lubbock-Con showcases both fan and fandom

By Avery Mendoza Stormtroopers marched for the Empire, medieval warriors engaged in simulated combat and an assortment of vendors from across Texas made sales to people dressed like Ghostbusters – among other sights at the Lubbock Memorial Civic Center this past weekend. Lubbock-Con, a Hub City nerd’s paradise, attracted crowds of citizens Saturday through Sunday. […]

Apple’s ‘Walled Garden’ Ensures Profit even if You’re not Paying them

By Ben Alfonsin More users rely on mobile platforms to get online than ever before, particularly those in vulnerable socioeconomic positions. To Johanna Dunaway, a Texas A&M University professor who studies the interactions of cultural groups and technology, smart devices are a great asset to those who would otherwise not be able to utilize a […]

Bye bye, Bertie: How an AI and Gaming icon was lost to time

By Reece Nations “Practically everyone knows tic-tac-toe.” — Josef Kates interviewed in 2014. The halls of the Canadian National Exhibition’s Electrical and Engineering Building were buzzing with excitement on Aug. 25, 1950. Situated on a picturesque piece of land north of Lake Ontario known locally as Toronto’s “Exhibition Place,” its grounds have hosted generations of […]

eSports Lab adds new opportunity in College of Media & Communication

By A.J. Salazar In January 2023, Texas Tech University established the eSports Competition and Streaming Lab located on the first floor of the College of Media & Communication. Braxton Parrott, a Texas Tech Information Technology alumnus and current student assistant at CoMC, said what was once an abandoned call center has now transformed into a […]

Virtual Games Changing Reality of Competitions

By Chaz Wilson A new type of professional “athlete” has emerged, as young people increasingly choose computers and controllers over traditional balls and bats. Playing video games professionally is growing in popularity, with tournaments all over the world. Successful gamers can earn millions, with many earning their fortune and retiring before the age of 30. Nathan Walker, […]

‘Nerd’ Convention Spurs Creativity, Fun

By MiKenna Williams and Tiara Bryant It’s every gamer’s dream to walk into a room full of unlimited gaming, tournaments, anime, comic books and cosplay contests. That’s just what Texas Tech students and the Lubbock community got to experience on Sunday at the first HUD Con, held in the Student Union Ballroom. The convention was spearheaded by Heads Up […]

Meet The Members Of Heads Up Display

You’ve watched their videos, and you’ve probably heard about their tournament coming up in May. Now, you can finally put a face to their names. Watch the video to see how the group got started and what they hope the show turns into in the future. The first-ever Heads Up Display Tournament is going to take place May […]

Have You Registered For The HUD Tournament?

A few weeks ago, The Hub introduced Head’s Up Display and discussed their upcoming event, the Ultimate Gamer Tournament. Gamers, the time has come for you to sign up for the upcoming event. Carmen Askerneese II, creator and leader of Heads Up Display, said the group could not be more excited that everything is finally […]

Infamous: Second Son Review

Robin, Carmen, and Kyle review Infamous: Second Son. Let us know if you were a hero or Infamous in the comments! Also, be sure to like us on Facebook and Twitter.

Dark Souls II

Watch, as we take a journey into the dead land of Drangleic with Eric. In this episode we review Dark Souls 2 for the 360 and PS3. Also, prepare to die. A lot.